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The Top Ten Dos and Doníts of SaaS Business Success
There is one lesson everyone should have learned from the dot com crash. If you build it, there is absolutely no guarantee that anyone whatsoever will come. You canít build a Web business on network effects alone; you must create significant, direct value for every single customer (at every single network node per se). Before you start selling your investors on those exponential growth projections predicated on viral marketing, socializing your application and network monetization, make sure you can get there from hereósatisfy your very first customer.